BELLA KALYANA PUTRI; DEVIANTI NURAZIZAH; RIFKI MUNAWAR; RAMAYANI YUSUF. Pengaruh Price discount dan E-Word of Mouth Terhadap Purchase Decision Tiket Bioskop Melalui M-TIX. Jurnal Manajemen Riset Inovasi, [S. l.], v. 2, n. 2, p. 111–122, 2024. DOI: 10.55606/mri.v2i2.2492. Disponível em: https://prin.or.id/index.php/mri/article/view/2492. Acesso em: 21 may. 2026.