Layyina Galuh Purnama, Yayan Hendayana, Ari Sulistyowati. Pengaruh Brand Ambassador dan Flash Sale Terhadap Impulse Buying Consumer di Marketplace Shopee Pada Generasi Z. CEMERLANG [Internet]. 2024 Feb. 9 [cited 2024 May 21];4(2):138-47. Available from: https://prin.or.id/index.php/cemerlang/article/view/2641