CANTIKA BERLIANA PUTRI; MUHAMMAD HALDY. Pengaruh Social Media Marketing dan Brand Equity terhadap Keputusan Pembelian pada Cincai Cafe di Kota Batam. Jurnal Riset Rumpun Ilmu Ekonomi, [S. l.], v. 5, n. 1, p. 819–830, 2026. DOI: 10.55606/jurrie.v5i1.8267. Disponível em: https://prin.or.id/index.php/JURRIE/article/view/8267. Acesso em: 17 jul. 2026.